Recorded August 23, 2017
Now a days, customer experience plays the crucial role for both traditional and digital business. Customer experience is about knowing the customer so detail that organizations can deliver the personalized experiences with enhanced features and performance. This will not only satisfy them but also convince them to remain loyal and influence others. Though application’s speed, scalability, stability, and availability are not only parameters to measure the customer experience these are the most important factors for customer experience.
Now, organizations are more concerned about the increasing rate of changes in the market where they not only need to compete but also familiarize with the speed of changes to adapt time-to-market pressures. So, performance testing now becomes very crucial every time application goes live. Proactive performance testing delivers better features to the customer at a faster rate with excellent performance since early phases of SDLC to avoid big loss and reduce overall cost. For enhanced customer experience, it is very much expected to be proactive in detecting performance problems rather than finding the problem once it actually occurs. Proactive performance testing needs to start early stages of SDLC and it is continued till post deployment to leverage out the full benefits of performance testing.
In a nutshell, proactive performance testing since early stages of SDLC enhanced customer experience which is mandatory for surviving in today’s business. This article will assist us to know the values that can bring proactive performance testing, why proactive performance testing is required for better customer experience and are the things that need to remember while making proactive performance testing as an ongoing process for surviving in the market.
- What is customer experience?
- What is proactive performance testing?
- Why proactive performance testing is required for better customer experience?
- What are the things that need to remember while making proactive performance testing as an ongoing process for surviving in the market?
Arun Dutta earned a degree in Computer science from Jalpaiguri Govt. Engineering College, West Bengal, India in 2005 (college topper). He hails from Kolkata, India and is currently living in Webster, NY, USA. He is having 12 years of managing E2E performance testing delivery experience in different types of applications- Citrix, Oracle Apps, Siebel, SAP, .Net, Java, Middleware, RMI Java, RTE, Web, Web Service etc. and domain expertise include Automobile, Telecom, Document Solutions, Education, Assurance, Aviation, Retail & Hospitality, Banking and Financial Services, Insurance etc. He has a keen interest in reading and writing different technical papers. He has worked across the globe as performance tester, performance test lead and now working as Performance Test Manager in ATOS Consulting- NAM.